Welcome to the chopping blog.

We have fun and make rad work.

For Love Of Money

May 18, 2016

There comes at least one awkward moment in every creative person’s life when they’re asked to put a price on their work. And then there’s a lot of hemming and hawing and maybe even some indignation, because money undermines artistry, right? It’s taboo to talk about money. But why?

SF Design Week 2016 Poster Contest

May 17, 2016

We’re inviting everyone to come in for a letterpress workshop and print their own unofficial SF Design Week poster on our behemoth letterpress—and we need your help to decide which poster design is Design Week worthy, so cast your vote!

Client News: Okta Brand

May 11, 2016

For almost an entire year we worked with Okta to completely transform and elevate their brand. We're thrilled with the work and the value its added to their company.

Client News: CMG Partners Brand

May 5, 2016

Our friends at CMG launch their new website a few months back, but there was some heavy brand lifting leading up to that moment.

Project Management: As Told Through Rap Lyrics

May 4, 2016

I come from the dirty south, the epicenter of rap music. When I started working at Butchershop, I noticed that rap lyrics were referencing my day-to-day work life in ways I never imagined. So I put together a list of tools I use to manage my life in project management, as told through rap lyrics.

Designing For Change

April 13, 2016

There has been a long history behind protest art and art as a tool to promote change. With everyday design tools, designers can stimulate, encourage and aid positive change on a mass scale.

Eargasms Volume II

April 7, 2016

If you're looking for some jams without having to slum it in the dusty fields of Coachella then I present Volume II of songs that may or may not give you eargasms.

Trevor Hubbard Interview, Design Guru Speaker Series

April 5, 2016

Trevor will be joining a panel of fellow Bay Area magic makers for the Design Guru Summit. Tickets to the Uncharted Minds Design Gurus Summit are on sale now. More info inside.

Project Showcase: The Argus Brand

April 2, 2016

We’re excited to announce the rebrand we did for Argus, the flagship product of Azumio!

Client News: Jasper Adds Another Award to their Collection

March 24, 2016

Jasper continues to dominate. The SF Business Times has named this stunning new Crescent Heights property the Best New Rental Development of 2015.