Welcome to the chopping blog.

We have fun and make rad work.

Client News: Haufe VIC Campaign Launch

August 5, 2016

Haufe’s “Very Important Customer” campaign marks the HR solutions company’s entry into the U.S. market, and it's one of our favorite projects to date.

Five Lessons In Brand Thinking For Startups

July 27, 2016

Open Verse Principal, Rob Goodman, recently moderated a panel at Uncharted Minds first Design Gurus Summit, where he was able to pick the brains of some of the most influential and brand-focused companies today to get to the heart of what it takes to build a meaningful brand in the 21st century. Read the full guest post. It's pretty enlightening.

Introducing Group Letterpress Workshops

July 20, 2016

432PRESS™ is Butchershop's bespoke printing press for art, business collateral, posters, letterpress workshops and events. We’re now taking reservations for private letterpress workshops, a one-hour crash course designed to introduce you to the art and craft of letterpress printing. More details inside.

An Office Fit For A Global Agency

July 19, 2016

Our work environment is the ambassador of Butchershop’s values, which means our office space mirrors our culture and vision. We recently moved our San Francisco HQ to 432 Clay Street. We thoughtfully created the office with the mindset of a global agency. And look, we don’t like to boast, but this place is a damn idea factory.

SFDW16 Recap

June 23, 2016

This year we proudly sponsored AIGA's San Francisco Design Week 2016. The entire Butchershop crew assembled to create a program of events that were entertaining, informative, and inspiring.

Carving Out Our Process

June 2, 2016

We spend a lot of time discussing the importance of a client's unique story and how it can help reach and, possibly, inspire others. Butchershop, too, has a unique story and we think it's fitting that we immortalize that story on a custom, 8 foot tall Butchershop totem pole.

San Francisco Design Week 2016 Schedule

May 18, 2016

This year we’re proud to support AIGA and San Francisco Design Week 2016 as a larger sponsor. We’ve co-created some eclectic and impactful programming that stretches the boundaries of creativity, showcases our thought leadership, and gives you unbridled access to a delicious pile of meat. Check out the schedule and grab some tickets.

For Love Of Money

May 18, 2016

There comes at least one awkward moment in every creative person’s life when they’re asked to put a price on their work. And then there’s a lot of hemming and hawing and maybe even some indignation, because money undermines artistry, right? It’s taboo to talk about money. But why?

SF Design Week 2016 Poster Contest

May 17, 2016

We’re inviting everyone to come in for a letterpress workshop and print their own unofficial SF Design Week poster on our behemoth letterpress—and we need your help to decide which poster design is Design Week worthy, so cast your vote!

Client News: Okta Brand

May 11, 2016

For almost an entire year we worked with Okta to completely transform and elevate their brand. We're thrilled with the work and the value its added to their company.