Welcome to the chopping blog.

We have fun and make rad work.

Project Management: As Told Through Rap Lyrics

May 4, 2016

I come from the dirty south, the epicenter of rap music. When I started working at Butchershop, I noticed that rap lyrics were referencing my day-to-day work life in ways I never imagined. So I put together a list of tools I use to manage my life in project management, as told through rap lyrics.

Designing For Change

April 13, 2016

There has been a long history behind protest art and art as a tool to promote change. With everyday design tools, designers can stimulate, encourage and aid positive change on a mass scale.

Eargasms Volume II

April 7, 2016

If you're looking for some jams without having to slum it in the dusty fields of Coachella then I present Volume II of songs that may or may not give you eargasms.

Trevor Hubbard Interview, Design Guru Speaker Series

April 5, 2016

Trevor will be joining a panel of fellow Bay Area magic makers for the Design Guru Summit. Tickets to the Uncharted Minds Design Gurus Summit are on sale now. More info inside.

Project Showcase: The Argus Brand

April 2, 2016

We’re excited to announce the rebrand we did for Argus, the flagship product of Azumio!

Client News: Jasper Adds Another Award to their Collection

March 24, 2016

Jasper continues to dominate. The SF Business Times has named this stunning new Crescent Heights property the Best New Rental Development of 2015.

Girls Code The World

March 24, 2016

People are often surprised when I tell them what I do for a living. One common response: “You don’t look like a programmer.” It might be because I’m female.

Minimalist Approaches

March 10, 2016

Our wonderful designer, Kenny Chan, is a man of few words. So rather than write about minimalism he put some designs together to speak for him.

Our Creative Director's Thoughts On Innovation

March 8, 2016

I get asked about innovation almost daily and I try to avoid being cliché. There are over 140 “creative agencies” in the San Francisco Bay Area, most of which tout some sort of witty spin on what it means to “innovate.”

Fear No More the Heat o'the Slide Deck

March 7, 2016

There is beauty in terror. Otherwise, we’d never push ourselves beyond the sensible barriers created by our brains, to protect us from broken bones and shattered hearts.