Solving the world’s toughest problems with data.


  • Brand Identity (Visual + Voice)
  • Brand Strategy
  • Campaign Strategy
  • Copywriting


When the internet hit the 90s, it changed everything — every business, product, and social interaction. Entire new categories were born, while legacy companies either figured out how to transform their businesses and survive…or they didn’t (RIP Blockbuster). Today businesses face the same level of inflection with data and machine learning. The companies that can harness AI to drive their business will win in the new economy. Those that don’t will slowly get left behind.


Databricks, founded by the wunderkinds who invented the groundbreaking Apache Spark, is the platform built to make data and data science accessible to every company, influencing how organizations reimagine themselves around data. The company came to Butchershop to help tell a complicated data story in a simple, powerful brand experience. We built a brand that celebrates the data teams at companies who, behind the scenes, are quietly creating some of the most important breakthroughs in medicine, economics, climate, security and privacy — firmly establishing Databricks as the data and AI company, for every company.